Holiday Calendar

National Concert Day

Next celebratedWednesday, May 5, 2027

John Banister charged a shilling at the door of his London house in 1672, and Britannica credits him with the first public concerts. May 5 goes to the artists, tour crews and venue staff who stage live shows now.

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YEARLY DATEMay 5
OBSERVED INUnited States
CATEGORYPop Culture
SUBCATEGORYMusic
ORIGIN

Corporate Initiative

FOUNDING ENTITY
Live Nation Entertainment
FIRST OBSERVED
2015
HOW THE HOLIDAY CAME TO BE

A press release, not a proclamation.

Live Nation Entertainment announced on April 30, 2015 that May 5 would be the first ever National Concert Day, and marked it with a concert and media event at Irving Plaza in New York City. The company later folded the observance into an annual ticket-sale week.

INTRO

Live Nation stopped using the name it invented

Live Nation's summer ticket promotion ran in 2026 under the name Summer of Live. Its public sale window closed on May 5. That is National Concert Day, the date the same company named in 2015, and the campaign did not carry the name at all.

The announcement that created the day contains no cut-price ticket offer of any kind. The discounted sale the day is now remembered for did not appear until the following year.

Eleven years separate those two announcements. In between, the day picked up a discount, expanded into a week, and dropped out of the campaign that made it.

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DEALS & OFFERS

2026’s deals have wrapped

See who celebrated this year, and browse offers from past years.

Offers wrapped for 2026

National Concert Day ran on May 5. Here’s who celebrated with offers this year.

1 brand offered a deal this year
ORIGINS

Concert Day history

INTRODUCTION

In December 1672 a London violinist started charging people to come into his house and listen. John Banister asked a shilling at the door, and Encyclopaedia Britannica credits him as the organizer of the first public concerts in England.

Before him, music arrived bundled with something else: a church service, a play, a patron's hospitality. Banister sold the listening itself. The paid public concert is just over 350 years old.

CHAPTER 01

What the shilling became by 2025

Live Nation Entertainment now sits at the center of that business. The company counted 159 million fans at its shows. Concerts alone brought in $20.9 billion.

CHAPTER 02

A national day, announced from a 1,200-seat room

The press release that created the day landed in the spring of 2015. It named May 5 as the first ever National Concert Day.

The event Live Nation staged for it was not in a stadium. It was Irving Plaza, a Manhattan room that holds 1,200 people.

The building dates to 1860. It has been a concert venue since 1978. Kid Rock and Florida Georgia Line performed, and Hoda Kotb of The TODAY Show hosted.

The release did more than announce a day. It also listed the season's tour roster and named the event's four sponsors, which places the day squarely inside a summer sales calendar.

CHAPTER 03

From one day to one week

The cut-price sale arrived the next year. Live Nation attached a Kickoff to Summer offer to the second annual day, covering nearly a thousand summer concerts.

Then the day became a week. Live Nation launched National Concert Week in April 2018, and that announcement does not mention National Concert Day once.

The company still counts the run from the beginning. Its 2024 edition was billed as ten years of Concert Week.

TIMELINE

Timeline

A shilling at the door

John Banister began charging admission to hear music at his London home, in what Britannica calls the first public concerts in England.

Live Nation names the day

A company press release declared May 5 the first ever National Concert Day and staged an event for it at Irving Plaza.

The discount arrives

The second annual day came paired with a Kickoff to Summer sale covering nearly a thousand summer concerts.

The day becomes a week

Live Nation launched National Concert Week as a multi-day sale window, and the announcement never mentions National Concert Day.

Billed as ten years

The company marked the promotion's tenth year and expanded it beyond North America into Australia, Europe and Asia.

WHY THIS DAY MATTERS

Why National Concert Day Matters

ECONOMY

Stadiums grew 19%. The smallest rooms shrank.

The average stadium concert grossed $7.11 million in 2025, by Pollstar's count, a rise of 19% on the year. Venues seating 750 or fewer went the other way, averaging $10,627 a night.

OVERSIGHT

A jury ruled against the company that created it

On April 15, 2026 a New York jury found that Ticketmaster unlawfully maintains a monopoly in ticketing at major concert venues, and that Live Nation ties its amphitheaters to its promotion services. The jury put the overcharge at $1.72 a ticket, the company denies wrongdoing, and a judge has yet to set any remedy.

RECOGNITION

Nothing in federal law makes this day national

Since 1914 Congress has authorized 47 patriotic and national observances, all of them codified in federal law. National Concert Day is not among them, and no resolution or presidential proclamation for it appears in the federal record.

BY THE NUMBERS

National Concert Day by the Numbers

$20
Ticket price at 2016 launch
1.5M+
Tickets offered in 2018
$25
Ticket price in 2024
$30
Ticket price in 2026
4,000+
Shows in the 2026 offer
a day to recognize not only fans but also music artists, live music industry leaders, tour managers and their teams as well as all the hard working employees at venues across the country
Live Nation Entertainmentfounding announcement, April 30, 2015
Today a jury in New York found Live Nation and Ticketmaster operated as an illegal monopoly.
John M. FormellaAttorney General of New Hampshire

GET INVOLVED

How to Observe National Concert Day

EDITOR'S PICK

Visit a small independent venue

The smallest rooms are the part of the touring market that lost ground in 2025. A night at a local club is where that decline is actually felt.

READ

Read the announcement that created the day

Live Nation's April 30, 2015 press release is still online. It names the day, the venue, and the people the company said it was recognizing.

CREDIT

Credit the crew as well as the headliner

Read the credits for a show you attend, not just the headline act. The day's founding definition reached past the performers to tour managers and venue staff.

CHECK

Check the fees on your next ticket

The sales attached to this day are advertised as all-in, meaning the fee sits inside the headline price. Comparing the final total to the advertised one is a habit worth keeping the rest of the year.

TRACE

Trace the paid concert back to 1672

Britannica's entry on John Banister is a two-minute read. It is the clearest record of the moment listening became something you bought a ticket for.

Test your knowledge

How well do you know National Concert Day?

1 / 9

Which company announced the first National Concert Day?

Answer

No. It is an unofficial observance created by a company, not a federal or public holiday, so businesses and schools stay open.

COLOPHON

Sources

How we know what’s on this page. References, not endorsements.

13sources
6primary records
11independently dated
Primary records
Live Nation Entertainment via PR Newswire2015-04-30
Live Nation Announces May 5, 2015 As First-Ever National Concert Day
The founding record of the observance: the company's own announcement that May 5, 2015 would be the first National Concert Day, naming who the day honors, the Irving Plaza event and its lineup, and the summer tour roster. It contains no ticket discount offer.
View source
Live Nation Entertainment via PR Newswire2016-04-28
Live Nation Celebrates Summer's Biggest Music Tours With 2nd Annual National Concert Day Show And $20 Ticket Offer
The second annual day, and the first appearance of the discounted Kickoff to Summer sale covering nearly a thousand summer concerts.
View source
Live Nation Entertainment via PR Newswire2018-04-23
Live Nation Launches 'National Concert Week' With $20 All-In Ticket Offer Celebrating Kickoff to Summer Season
The point at which the single day becomes a week-long sale window, offering over 1.5 million tickets to more than 2,000 shows, with no mention of National Concert Day.
View source
Live Nation Entertainment via PR Newswire2026-02
Live Nation Entertainment Full Year And Fourth Quarter 2025 Results
The company's own report of its 2025 scale, including 159 million fans across roughly 55,000 shows and $20.9 billion of concert revenue.
View source
New Hampshire Department of Justice, Office of the Attorney General2026-04-15
Live Nation and Ticketmaster Antitrust Verdict
A plaintiff state's own record of the April 15, 2026 jury verdict, its specific findings on ticketing and amphitheaters, and the statement of Attorney General John M. Formella.
View source
Congressional Research Service via Congress.gov2024
Congressional Recognition of Commemorative Days, Weeks, and Months: Background and Current Practice
How national observances are actually created in the United States, including the 47 patriotic and national observances Congress has authorized since 1914 and codified in Title 36.
View source
Additional coverage
NBC News2026-04-15
Live Nation illegally monopolized ticketing market, jury in antitrust trial finds
The fullest account of the verdict and both sides of it, including the $1.72 per-ticket overcharge finding, the terms of the Justice Department settlement, and Live Nation's rebuttal and denial of wrongdoing.
View source
Pollstar2025-12-23
Year End Business Analysis, A Return To Earth: Grosses & Ticket Sales Drop, Averages Increase
The trade's year-end measurement of the 2025 touring economy, including the divergence between stadiums averaging $7.11 million a show and venues of 750 capacity or under averaging $10,627.
View source
Encyclopaedia Britannica
John Banister, Baroque Composer, Violinist, Teacher
Dates the origin of the paid public concert, identifying Banister as organizer of the first public concerts in England and his first daily public concert to December 30, 1672 at a shilling's admission.
View source
Consequence2024-05-08
Live Nation Unveils $25 All-In Tickets for Over 5,000 Shows
The tenth-year edition of the promotion, with $25 all-in tickets to over 5,000 shows and the anniversary expansion into Australia, Europe and Asia.
View source
Consequence2026-04-23
Live Nation Launches $30 Ticket Deal for 4,000+ Summer 2026 Concerts
The 2026 campaign under the Summer of Live name, at $30 all-in for more than 4,000 shows, with a public sale running April 29 to May 5.
View source
TicketNews2026-04
Live Nation Launches $30 Ticket Promotion for Summer 2026 Shows
Independent corroboration of the 2026 pricing, scale and sale window, and of the campaign running under a name that does not include National Concert Day.
View source
Ticketmaster
Iconic New York Venue, Irving Plaza
The operator's own profile of the inaugural event's venue: 1,200 capacity, a building dating to 1860, and use as a concert venue since 1978.
View source
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